Ampd Energy began in 2015, aiming to fix power reliability issues in developing countries. But after a key pivot, they set out to transform Hong Kong’s construction industry by replacing noisy, polluting diesel generators with battery systems that slash CO₂ emissions by 85%.
By homing in on Hong Kong’s booming construction space, Ampd Energy tapped into a market where both environmental impact and practical efficiency really mattered. Before long, local contractors recognized the immediate benefits of quieter worksites and cleaner air, generating a ripple effect of interest from strategic partners.
That early traction proved vital in fundraising discussions: showcasing real-world adoption helped potential backers see how Ampd could reduce on-site diesel consumption—and at scale. Ultimately, the pivot aligned Ampd’s offering with Hong Kong’s rising emphasis on green innovation, giving the company a compelling story that resonated with stakeholders looking to fund high-impact technology solutions.
(Check out the full video below)
What's Special About Hong Kong?
When asked about fundraising in Hong Kong, Brandon pointed to several reasons why it’s both challenging and rewarding:
1. Investor Diversity: Family offices, high-net-worth individuals, angel funds, and small VCs each come with unique risk appetites. Identifying which group is the right fit for your startup is crucial.
2. Risk Tolerance: Investors in Hong Kong tend to be risk-averse, so showing clear execution plans and a path to profitability becomes vital.
3. Practical Support: Hong Kong’s concentrated startup community, along with government grants and startup competitions, can be powerful resources—especially at early stages.
Execution Over Ideas
Brandon’s top tip? Investors don’t just invest in ideas—they invest in the people who can deliver results. A great product concept or patent helps, but actionable proof—like real pilot programs or paying customers—is what closes a deal. This is especially true in Hong Kong, where a clear revenue strategy is non-negotiable.
Quick-Start Tactics
For early-stage founders, Brandon recommends:
- Friends & Family: It’s a tried-and-true path to quick funding.
- Government & Philanthropic Grants: Certain industries (like healthcare or green tech) may qualify for specialized grants.
- Startup Competitions: Hong Kong hosts a range of pitch events offering cash prizes, which can help you bootstrap without diluting equity.
On to Series A—and Beyond
Ampd Energy has raised around USD 7 million to date and is now aiming for a Series A round to expand overseas. Their story shows it’s possible to secure funding in Hong Kong if you:
1. Validate your market and profitability.
2. Demonstrate you can execute, not just ideate.
3. Forge genuine investor relationships based on trust and traction.
Whether you’re building a sustainable solution for construction or a new software platform, fundraising in Hong Kong demands both adaptability and a rock-solid plan. Take notes from Brandon’s journey at Ampd Energy: pivot boldly when needed, prove your impact, and always keep profitability in sight. When you marry a compelling vision with real-world results, you’ll find investors who share your passion—and are ready to back it.
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